Tuesday, 20 November 2012

What makes a good advertisment

How to design an effective advert
- advertising includes via internet banners, magazines, newspapers, radio, TV, billboards, and etc.
- First, understand your customer
- we must know what a customer will see in the advertistment and how it gives an impact to them
- Besides, the HEADLINE plays an important part in an advert.
- Strong and powerful headline will definitely make a strong ad.
- Using the right IMAGE is a also an important point
- selecting the wrong image will definitely bring down the whole advert

Source
http://www.marketing-made-simple.com/articles/advert-design.htm#.UKuIho5puZc

Advertistment that our group choose to work on it:
- is an advert about discrimination
- in an advert, a topic that will formed a conflict between certain race shouldnt be used
- The PSP Portable white ads is a bad example

(Melissa Teh)

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